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Market Readiness Assistance (MRA) Grant

Small and medium enterprises (SMEs) will receive an international boost with the Market Readiness Assistance (MRA) grant to help take your business overseas.

Eligible SMEs will receive the following support:

  • Up to 70% of eligible costs, capped at S$100,000 per company per new market* from 1 April 2020 to 31 March 2023 that covers:

    • Overseas market promotion (capped at S$20,000)

    • Overseas business development (capped at S$50,000)

    • Overseas market set-up (capped at S$30,000)

  • Each application is limited to one activity in a single overseas market (e.g. market entry, or participation in a trade fair)

Note: There are no pre-approved vendors for the MRA grant (with the exception of Enterprise Singapore’s list of FTA consultants)



For more information on MRA Grant, please visit Enterprise Singapore here.

Some of Our Esteem Clients

As a local high-tech company in Singapore, SmartComm's team and business scope have been constantly growing. When we wanted to further realize branding and change our company's operating model, we were recommended to InnoE and his team.


Thank them very much for taking our brand and operational planning to a whole new level, and we are very willing to recommend them to friends who have branding needs.


W.L.P Group is a Singapore leading business solutions organization and partner-of-choice for local conglomerates and multinational corporations within the Asia Pacific region. We are recommended to InnoE and the team to help our company in brand building and development strategic planning. Based on our characteristics and services, InnoE has carried out a complete set of brand positioning and planning for us to help us occupy our target market with a unique style.


We are really grateful for their help and will recommend their service to more friends.

W.L.P Group

Exerceo Business International College is a local private school with Edutrust certification in Singapore. We were recommended to InnoE and the team, and formed a good cooperative relationship with them. After they understood our pain points and needs, they formulated a complete rebranding plan for us, including brand positioning, brand strategy, and brand creativity. In the entire rebranding project, their suggestions have allowed us to achieve rapid development in many aspects, especially in the enrollment of students, the overall quantity and quality have been significantly improved, which has greatly alleviated the impact of the epidemic on our school’s enrollment.


Thank them very much for reshaping our brand and helping us to enter our target market more deeply.

Exerceo Business International College

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